Google's elegant white homepage went basic black Saturday to draw attention to an environmental campaign called Earth Hour.

The website, which is known for tinkering with its logo for various holidays, switched its entire homepage color scheme and posted a simple message below its search box: "We've turned the lights out. Now it's your turn."

The official Earth Hour page explains the idea behind Saturday's environmental event: "On March 29, 2008, at 8 p.m., join millions of people around the world in making a statement about climate change by turning off your lights for Earth Hour, an event created by the World Wildlife Fund."

Will Google stay black? Nope -- because there's no reason to, according to a note on the site. "As to why we don't do this permanently -- it saves no energy; modern displays use the same amount of power regardless of what they display," says Google.

__________________
Submissions | Hip-Hop 4 Obama